They Say Guinness, We Say Genius: St James’ Gate Marketing Strategies

If we step back in time to 1759 into the heart of Dublin City, we can call upon the story of a young man who went by the name of Arthur Guinness. Aged 34, Arthur took out a 9,000-year lease…Read more
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Additional earning potential with a postgraduate degree

Universities have reported that in the academic year of 2016-17 there were 2,316,475 students in higher education courses across the United Kingdom. Unlike the pre-millennium era when choosing a higher education course at university was somewhat of a niche market,…Read more
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Becoming a sustainable retailer through employee engagement

When it comes to sustainability there are some brands who are ahead of the game and others who are not so. Bringing a more sustainable outlook to your brand can bring so much potential to appeal both to a wider…Read more
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Collingwood scoops victory at the 2019 Insurance Choice Awards

Collingwood is proud to be awarded the Customer Service Champion accolade at the 2019 Insurance Choice Awards. The North-East based insurer also gained commendation on its status as a specialist insurance provider. Smart Money People announced the winners of the…Read more
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University cost comparison – North vs South

Newcastle upon Tyne, in the North East of England, has an estimated population of 300,000 people. The city, or the ‘Toon’ as it is referred to locally, is synonymous with culture, a welcoming atmosphere, and, unfortunately, rather poor weather. As…Read more
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Prevent business downtime when rolling out a digital transformation programme

When everything goes to plan with a digital transformation programme, businesses can benefit from a boost in productivity and improvement in their bottom lines too. However, it’s important to generate more awareness around the risks involved in making use of…Read more
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3 winning employee mentoring tactics

Mentoring your employees can have several benefits for both small and large businesses. Not only is a well-trained member of staff a valuable asset to a company, but by showing an interest in the growth of your employees, your staff…Read more
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