Calculate your exact online earnings with Prepostseo CPC Calculator

Calculate your exact online earnings with Prepostseo CPC Calculator

What is CPC?

CPC also referred to as Cost Per Click is an advertising term which is used to drive traffic to a website, in which an advertiser pays the owner of the website with some money or credit when an ad is clicked. CPC is normally associated with search engines such as Google and Bing Ads.

CPC refers to the price in which you will be paid each time when an ad is clicked. it has huge importance in the PPC Campaigns. In the PPC Campaigns, the party decides to pay on its ad each time when an ad is clicked.

CPC is referred to as the cost of each click or cost per click. It a good way for the advertisers to decide how much they pay on their ads; however, it is not good for the website owners. As a less or high amount of CPC decided in the PPC Campaigns will pay will the particular owner of the website with less or high money each time when an ad is clicked.

As discussed earlier, CPC is decided in the PPC Campaigns. It is one of the most significant factors in deciding bid strategies. Later on the base of the CPC you can get maximum clicks on your ad.

A Higher amount of CPC will pay the owner of the particular site with a high amount of money each time when an ad is clicked while the lesser CPC will result in less amount of money for the owner of that site.

CPC refers to the bid which is decided in the PPC Campaigns. It is the average of bid over your competitor for a specific period of time. CPC is heavily subjective to you, yours’s maximum bid, Quality score as well as your competitor rank. You can decide CPC with the help of the following formulae.

Your CPC= (Ad rank of the person under you/your quality score) +0.01$

The Average CPC across all the channels is about 2$. However, it varies from industry to industry. For Advertisers CPC referred to the amount of money which the AdWords will charge from them while for the publishers it is a success metric i.e. the amount of money which the publisher receive upon publishing each ad.

CPC Examples

We have further made your concept clear about the CPC with the help of the following two examples

Ad 1:

CPC (1$ Per Click) =5,000 impressions and 50 clicks.

CPC will be 50$ at the rate of 1$ per click.

Ad 2:

CPC (4$ Per 10,000 impressions) =10,000 impressions with 40 clicks

CPC=40$.

CTR in CPC

CTR also has huge importance in CPC. It is referred to as Click Through Rate. Normally impressions and CTR decide the CPC. If you have 1,000 impressions on your ad with one clicks your CTR will be 0.1%.

Prepostseo CPC Calculator

The CPC Calculator of the Prepostseo allows you to calculate the CPC in a very simple way. Advertisers, publishers as well as owners of the website use this tool in order to decide the CPC on their ad.

Normally advertisers use it to determine their CPC, i.e. the amount of money that they will pay each time when their ad is clicked. While the publishers use it, in order to determine the CPC on each ad which they publish on their network.

The CPC Formulae is:

CPC ($)= Advertising Cost($)/Ads Clicked

But with the help of the CPC Calculator of the Prepostseo you can calculate CPC in a very simple way. Just enter the Cost, CPC, or click. In the next box, enter the CPC which has been offered on your ad. Later enter the number of clicks on your ad.

Just within a few mille-seconds, an exact amount of CPC will be displayed before you. Advertisers can utilize it as a metric to determine the success of their ad, while Publishers can use it as a success metric in order to calculate the amount of profit which they will receive on publishing each ad i.e. the number of clicks.

Therefore, both the publishers and advertisers can benefit from this tool. The exact metrics provided to you by the tool will allow you to further boost your results.

Such as Advertisers can determine which ad is in progress through calculating the CPC, CTR and other factors with the help of this tool. While Publishers can determine which ads on which CPC is getting the maximum clicks with which they can double their income.

Difference Between CPC and PPC

Don’t be confused between CPC and PPC, they are normally the two sides of the same coin. PPC is a marketing approach while CPC is a performance a gauge. Usually CPC is decided in the PPC Campaigns.

PPC referred to the advertising program in which you are running, while CPC referred to the amount of money which you pay each time when an ad is clicked. Both PPC and CPC has huge importance in marketing campaigns.

Higher CPC will require the advertiser to spend a huge portion of amount on its ad with which the publisher can acquire higher profit. While the lower CPC is beneficial for advertiser however it is good for the publisher. As you will get the less amount of CPC on the add which you are publishing.

Other Tools of the Prepostseo

Besides, the CPC calculator of the Prepostseo there are tons of other tools that allow you to further boost your results. Both advertiser and publisher can benefit from it.

The one such is AdSense Calculator by entering the CPC which you calculate using this tool. You can add the CPC into the AdSense Calculator and can determine your exact amount of income which you will receive upon publishing each ad. Besides, there are tons of other tools out in the market which is crucial to both the parties.

Conclusion

We have discussed the CPC in detail and also provide you with one of the best CPC Calculators in the market. In fact, Prepostseo is one of the best CPC Calculator.

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